Email Marketing is a very professional medium of digital marketing used for branding and has to be done by professionals as well. The Blue Intellect is a garland of expert white-collars providing the finest Email Marketing and Automation Services in Pune and all over India.
We provide Email Marketing Services to all kinds of industries, MNCs, big and small enterprises, start-ups, etc. Email marketing automation is applied by companies to promote a brand to their customers by reaching straightaway in their mailbox. It is also used by businesses for promulgating offers, discounts, etc.
The studies have revealed that Email marketing automation gives a 77% boost in conversion and increases lead generation by 80%.
Advantages of Email Marketing for Companies
A successful Email marketing will help build business a brand. Mailing regularly to existing as well as new potential clients will acquire the company in developing trust and authenticity. People realize that a company cares for its customers and is well aware of their behaviour.
Email marketing allows companies to run email campaigns, track customer priorities, data, customer behaviour, engagement, retargeting, etc. Automatic ROI can also be calculated via Email marketing. This saves a ton of time and builds productivity.
Running frequent email campaigns will allow customers to rely on a company for a long time. Landing regular mails in customers’ mailbox will lead to an increase in subscribers.
Email marketing guides companies in sorting out the emails based on customer preferences, purchases, subscriptions, etc. This helps organisations in differentiating potential audiences and targeting them for powerful engagement and sales promotion.
Email Marketing process
Being the Best Email Marketing and Automation Services provider our work stands on the mainstays of Strategy, Listing, Templates, Content, Performance measurement.
We launch into our work by understanding the requirements and business goals of our client. Then we carry integral research on audience behaviour, market size, etc. Now we plan a highly effective strategy for covering abundance audience and lead generation.
Templates are the key factor in deciding email campaigns’ success rate. After studying user behaviour on the initial level our team of certified creative graphic designers create a fabulous template not only for conversion but also for branding.
We take the assistance of Google Analytics for measuring CTR, website visits, e-commerce conversion, leads, sales, and revenue generation.
At The Blue Intellect, we validate the existing customer mail ids and find out new mail ids of a potential audience through various tools. Later on, we hit the mails to existing as well as a new or potential audience.
Our certified and proficient linguist make sure that the content will attract the audience. The writing depends on customer behaviour, audience, business needs, etc. Our content writers use a special language that will allow the landing of emails straight into clients’ primary tabs and not the promotional and social tabs.